Services

Selling PR offers the following services:

• (Pro-active) PR/media policy
• Media relations; generating free publicity
• Issuemanagement
• Media training, coaching spokespeople
• Press releases, client-cases, articles, columns, testimonials on video, etc.

Outsourcing of your PR/communications activity:
Top 5 of reasons to consider outsourcing

1) Availability of expertise not necessarily present in your own organisation. Add

    (temporary) capacity to your communications department. Focus on your key

    competence and fully or partially outsource ad hoc projects, for

    example.

2) Cost savings: no overhead, doing more with less budget 

3) Flexibility: when your need for PR- and communications resources varies, just

    pay for the hours you need

4) Continuity: always guaranteed (maternity leave, absence due to illness or even  

    vacation)

5) Result: focus on delivering results is the reason of existence of the external

    agency or professional

Complementary expertise/troubleshooting:

•  PR Scan, a quick scan of your PR policy and/or strategy
•  Comm Scan, review of your means of communications
•  Setting up, conduct or completely insource your agency selection process
•  Coaching of your team members (organisations and agencies)

White-labelled PR (in cooperation with advertising and PR agencies)

•  PR as an add-on to your own portfolio (enabling you to offer your client a

           fully integrated campaign)

•  (Temporary) additional capacity to complement your own team